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Industries · IT and infrastructure

Marketing agency for B2B IT services firms.

B2B IT services firms (system integrators, professional services around enterprise platforms, infrastructure consultancies, custom development shops) sell on credibility, vertical specialization, and demonstrable thinking. Generic B2B marketing doesn't move that. Aumata builds an AEO-first content engine that puts your firm in front of buyers when they're already researching, not when they're already convinced.

Where the gap is

Why generic marketing under-delivers in this vertical.

Buyers research deep before they ever talk to sales

Enterprise IT buying cycles run 6 to 18 months. The first 3 to 9 of those months happen entirely in research mode (Google, ChatGPT, Perplexity, vendor websites) before anyone fills a contact form. If you're not present in the research mode, you don't make the short list.

Most agencies optimize for the wrong half of the funnel

Generic B2B agencies tune for top-of-funnel demand-gen (e-books, gated assets, ad clicks). Enterprise IT buyers research middle-of-funnel topics: comparison criteria, implementation patterns, post-deployment outcomes. Different content shape, different distribution.

Vertical credibility doesn't transfer through generic content

If you're great at financial services platform implementations, generic 'how to choose a software vendor' content won't get you in front of CFOs. You need vertical-specific content that names the platforms, the regulations, the actual buyer questions. Slow and expensive in-house. Cheap and fast through AI execution with a senior reviewer.

What Aumata does

A senior strategist plus AI execution, calibrated to the vertical.

Buyer-research-stage content engine

Aumata's strategist maps your services to the actual buyer questions in research-mode (e.g. 'how to choose a Salesforce implementation partner', 'what to look for in a custom dev shop for fintech'). The AI agent drafts content that ranks on Google AND gets cited by ChatGPT, Claude, Gemini, Perplexity, and Google AI Overview when those questions are asked.

Result: prospects show up in your first call already knowing your point of view, because they read it three times in three places before getting to your form.

Vertical and platform specificity

If you're a Microsoft Dynamics partner, your content names Dynamics. If you're a Salesforce partner, it names Salesforce. If you specialize in healthcare or financial services or government, the content reflects that. Generic 'enterprise software implementation' content is invisible. Vertical specificity is what compounds.

AEO citation tracking as a first-class metric

Aumata tracks daily citation rate across the major LLM answer engines for the specific queries your buyers run. You see week-over-week change in citation rate the same way you see week-over-week change in keyword rank. For B2B IT services, this is the metric that's coming to dominate top-of-funnel.

Verified outcomes

Real numbers from this vertical.

All numbers verified via Ahrefs. Named case studies available on request after the diagnostic.

112%

organic traffic growth in 90 days

Mature B2B IT services firm. Established domain authority, layered Aumata on top. Verified via Ahrefs.

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275%

top-3 keyword growth in 90 days

Same client, same window.

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415%

traffic value increase in 90 days

Same client. Reflects rank movement on commercial-intent terms, not informational.

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Frequently asked questions

What kinds of IT services firms does Aumata work with?
System integrators, platform implementation partners (Salesforce, Microsoft, ServiceNow, NetSuite, Workday), custom software development shops, infrastructure consultancies, and managed cloud services firms. Best fit: $5M to $50M in revenue, 30 to 200 staff.
Will Aumata work with our partner co-marketing programs?
Yes. Many IT services firms have partner co-marketing budgets (Microsoft Modern Work, Salesforce Partner Marketing, etc.). Aumata's strategist can help you direct that budget into work that actually compounds, or run our work alongside it.
We sell to enterprise. Will the content reflect that level of sophistication?
Yes if your strategist is a senior B2B operator and your review process is real. The failure mode is when junior writers churn out surface-level content. Aumata's model puts a senior strategist on every account specifically to prevent that.
What about thought leadership pieces and CEO-level content?
Founder LinkedIn posts and CEO thought leadership are part of the Social Pack add-on ($953/mo). The voice profile pulls from sales calls, prior writing, and interviews. The CEO approves every post.

See your first 90 days for it services firms.

Free growth diagnostic. We audit your traffic, competitors, and AI search visibility for your vertical. You get a 90-day plan in 48 hours. Yours to keep either way.