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AI marketing agency for B2B SaaS.

Most B2B SaaS founders try the same playbook: hire a content writer, set up HubSpot, publish a few posts a month, and wait. Six months later, traffic is flat and the content writer is asking about the company strategy. The bottleneck isn't writing capacity. It's senior strategic judgment about what to write. Aumata fixes that with a strategist plus AI execution from day one.

Where the gap is

Why generic marketing under-delivers in this vertical.

Series A through Series C is the dead zone for B2B marketing

Too small to justify a $200K marketing director hire plus a $7K/mo SEO agency plus content writers. Too big for the founder to keep doing marketing in spare time. Most companies in this band either hire a junior generalist (drift) or skip marketing for sales hires (works until you run out of warm intros).

Content writers without strategy produce noise

A great content writer without a strategist produces well-written posts on the wrong topics. Six months later, you have 20 articles and no rankings. The fix isn't a better writer; it's senior judgment about which buyer question each piece answers and how it fits into a topical authority cluster.

AI search is rewriting the SaaS demand-gen playbook

Buyers are increasingly evaluating SaaS in ChatGPT, Claude, Perplexity, and Gemini before they ever visit a vendor site. The vendors cited there have AEO-structured content. Vendors that don't are invisible at the research stage, regardless of how strong their SEO is.

What Aumata does

A senior strategist plus AI execution, calibrated to the vertical.

Cluster-first content strategy

Aumata builds 5 to 12 topical clusters in week one based on your category, your ideal customer profile, and the buyer questions ChatGPT, Claude, and Gemini already field about your space. Each cluster gets a pillar piece plus 6 to 10 supporting deliverables, all published over weeks.

This is the structure Google's E-E-A-T signal rewards. It's also the structure AI engines use to identify category authority.

Voice profile and founder content

Your strategist builds a voice profile in week one from your sales calls, existing content, and founder writing. Every piece is calibrated to that voice. Optional Social Pack adds founder-LinkedIn thought leadership: 3 posts per week, every draft approved.

Founder voice on LinkedIn is one of the highest-leverage moves in B2B SaaS. Most founders don't sustain it because writing 3 posts a week is hard. The Social Pack handles drafting; the founder approves.

Conversion stack tuned to SaaS funnels

AI chatbot trained on your product. Visitor identification (B2B reverse IP plus identity-graph) so you see which prospects researched pricing vs. integrations vs. features. CRM integration. Email nurture sequences for both trial-to-paid and demo-to-deal motions.

Verified outcomes

Real numbers from this vertical.

All numbers verified via Ahrefs. Named case studies available on request after the diagnostic.

4,260%

organic traffic growth

14-person B2B SaaS, near-zero starting baseline, 12 months.

Named

in ChatGPT and Perplexity research

Enterprise-targeting B2B firm. Buyers reference our framework in first-call conversations.

Read case study →

Frequently asked questions

What stage of B2B SaaS does Aumata fit?
Best fit: post-product-market fit, $1M to $20M ARR, 10 to 80 staff. Earlier than that, the company usually doesn't have enough conviction on category positioning. Later than that, most companies justify an internal team plus Aumata as the execution layer.
Will Aumata replace HubSpot or our existing SaaS marketing tools?
No, it complements them. Aumata works with HubSpot, Salesforce, Attio, Customer.io, and similar. We bring strategy and execution; you keep your existing data layer.
What about product-led content (interactive tools, free tools, calculators)?
Within scope. The website Aumata ships in week 2 can include product-led content. Calculators, comparison tools, and free assessment forms are common deliverables.
Can Aumata help with category creation or new positioning?
Strategy work yes. Genuine category creation (defining a new category and convincing the market it exists) is harder and requires deep industry network access that Aumata doesn't bring on its own. We're better at sharpening positioning within an existing category and dominating a topical cluster within it.

See your first 90 days for b2b saas.

Free growth diagnostic. We audit your traffic, competitors, and AI search visibility for your vertical. You get a 90-day plan in 48 hours. Yours to keep either way.